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airbnb staging photography cost

So, you're wondering about the cost to get your Airbnb looking sharp and ready for guests? It's a common question, and honestly, there isn't one simple answer because it really depends on what you need. We're talking about staging – making your place look inviting and stylish – and photography, which is how you show it off online. How Much Does It Cost to Stage and Photograph Your Airbnb? Let's break down what goes into that price tag and what you can expect to spend to make your listing shine.

Key Takeaways

  • Staging and professional photography costs for an Airbnb can range significantly, from a few hundred dollars for basic photography to tens of thousands for full, high-end staging and furnishing.

  • Factors like property size, location, the level of staging desired (basic decor vs. full furnishing), and the photographer's experience all influence the final price.

  • Professional staging can lead to higher booking rates, increased nightly prices, and a better overall return on investment by making your listing more attractive.

  • Photography costs typically vary based on the photographer's package, the number of photos, and whether drone or video services are included.

  • Turnkey services, like those offered by Bee Setups, bundle staging, furnishing, and sometimes even photography, offering a streamlined approach with clear pricing structures, often starting with a setup fee plus the cost of furniture.

Understanding Airbnb Staging and Photography Costs

Setting up an Airbnb property involves more than just buying furniture. There's a significant cost associated with making your space look its best for potential guests, and this usually breaks down into two main areas: staging and photography. These aren't just optional extras; they're investments that can directly impact how many bookings you get and how much you can charge per night.

Factors Influencing Staging and Photography Expenses

The price tag for staging and photography can swing quite a bit depending on several things. The size of your property is a big one, naturally. A small studio apartment will cost less to furnish and photograph than a sprawling four-bedroom house. The style you're going for also plays a role; a minimalist look might be cheaper than a high-end, luxury vibe. Then there's the quality of the furniture and decor you choose – think durable, budget-friendly pieces versus designer items. Finally, the scope of the service matters. Are you looking for a full turnkey setup where everything is handled for you, or are you just getting professional photos taken of a space you've already furnished?

The Value of Professional Staging for Airbnb

Staging is all about making your property look as appealing as possible in photos and in person. It's not just about filling a space with furniture; it's about creating a mood, showcasing the property's best features, and helping guests imagine themselves staying there. A well-staged property can lead to higher booking rates and allow you to command a better nightly price. Think of it as curb appeal for your rental. It helps your listing stand out in a crowded market, leading to more clicks and, ultimately, more reservations. It also helps manage guest expectations by showing them exactly what they'll get.

When to Invest in Professional Photography

While you might be tempted to snap some photos yourself with your phone, professional photography is almost always worth the investment for an Airbnb. Professional photographers know how to use lighting, angles, and composition to make a space look its absolute best. They understand what potential guests are looking for and can highlight the unique selling points of your property. This is especially important when you're launching a new listing or refreshing an older one. High-quality photos are the first thing a potential guest sees, and they can make or break whether someone clicks on your listing.

Here's a general idea of what professional staging might cost, though remember these are just estimates:

Property Size

Estimated Staging Cost (Furniture & Decor)

Setup Fee (if applicable)

Total Estimated Cost

Studio/1 Bedroom

$12,000 - $15,000+

$995 - $2,500+

$13,000 - $17,500+

2 Bedrooms

$15,000 - $20,000+

$2,500 - $4,500+

$17,500 - $24,500+

3 Bedrooms

$18,000 - $24,000+

$4,500 - $6,500+

$22,500 - $30,500+

4 Bedrooms

$25,000 - $30,000+

$4,500 - $6,500+

$29,500 - $36,500+

5+ Bedrooms

$30,000 - $38,000+

$6,500+

$36,500+

Photography costs can range from a few hundred dollars for a basic package to over a thousand for extensive shoots, depending on the number of rooms and any extra services like drone footage or virtual tours.

Breakdown of Staging Service Pricing

So, you're thinking about getting your Airbnb staged. It's a big step, and understanding the costs involved is super important before you jump in. Staging isn't just about making a place look pretty; it's about making it look like a place people want to book. The price tag can really vary, though, depending on what you need.

Standard vs. Premium Staging Packages

Most staging companies offer different levels of service, kind of like choosing a meal plan. You've got your basic options and then your all-the-bells-and-whistles packages. The main difference usually comes down to the scope of work and the quality of the furnishings.

  • Standard Package: This is often the most budget-friendly option. It's usually best for smaller places like studios or one-bedroom apartments. Think of it as the essentials to make the space look presentable and inviting. It might include basic furniture, a few decor items, and maybe some wall art. You typically get a couple of chances to ask for tweaks.

  • Essentials Package: This steps things up a bit, often suitable for single-family homes or larger apartments. It usually covers the main living areas and bedrooms. You might get more furniture options and a bit more attention to detail, like window treatments or basic amenities. Expect around three revision rounds.

  • Premium Package: This is where things get more comprehensive. It's designed for single-family homes or higher-end apartments and often includes not just the interior but also exterior touches and amenities. This package usually comes with more design input and around four revision rounds.

  • Luxury Package: For those aiming for top-tier nightly rates, this package is the most extensive. It includes everything in the premium package plus custom elements like murals or specialized amenities. You'll likely work with a senior designer and get about five revision rounds.

Cost of Furniture and Decor

This is often the biggest chunk of the staging cost. The price of furniture and decor can swing wildly based on the style you choose, the quality of the items, and how much you need. A minimalist studio will cost way less to furnish than a four-bedroom house needing everything from sofas to silverware.

Here's a rough idea of what full setups might cost, but remember, these are just estimates:

Property Size

Typical Full Setup Cost (Estimate)

1 Bedroom

$12,000 - $15,000+

2 Bedrooms

$15,000 - $20,000+

3 Bedrooms

$18,000 - $24,000+

4 Bedrooms

$25,000 - $30,000+

5 Bedrooms

$30,000 - $38,000+

Keep in mind that these figures don't include the staging company's service fee, which is separate. The final cost really depends on the specific items selected, the layout of your property, and the overall design direction.

Additional Fees and Charges

Beyond the package price and the furniture itself, there can be other costs to watch out for. Sometimes, companies charge a separate setup fee on top of the furniture cost, especially for their more basic packages. This fee covers the design work, project management, and the actual labor of setting everything up.

Always ask for a detailed breakdown of what's included in the package price and what costs extra. Things like custom design requests, extensive revisions beyond what's included, or specialized delivery logistics (like for a remote cabin) might incur additional charges. It's better to know upfront than to get a surprise bill later.

Some companies might also have a minimum project cost, especially for their more involved services. If you're just staging a small room, you might need to meet a certain spending threshold. Also, be aware of any fees related to storage if there are delays in property access or if you need to store items long-term. It's all about getting a clear picture of the total investment.

Photography Investment for Airbnb Listings

When you're setting up an Airbnb, getting good photos is a big deal. It's often the first thing potential guests see, and it can really make or break whether they click on your listing. Think of it like this: you wouldn't open a shop without a nice storefront, right? Your listing photos are your digital storefront.

Photographer Rates and Packages

Professional photography isn't cheap, but it's usually worth the money. Prices can vary a lot depending on where you are, how experienced the photographer is, and what you need them to do. Some photographers charge by the hour, while others offer package deals.

Here's a general idea of what you might expect:

  • Basic Package: Often includes photos of the main living areas, bedrooms, and bathrooms. Might be around $200-$400.

  • Standard Package: More photos, maybe some exterior shots, and often includes editing. Could range from $400-$700.

  • Premium Package: This might include drone shots, virtual tours, or even a video walkthrough. Prices can go from $700 upwards.

It's really important to get a clear quote upfront. Make sure you know exactly what you're paying for.

What's Included in Photography Services

Don't just assume what a photographer will do. Always ask for a detailed list of what's included in their service. Usually, you can expect:

  • On-site visit: The photographer comes to your property.

  • Number of photos: They'll take a set number of shots, or shoot until they feel they have enough good ones.

  • Editing and retouching: This is key. They'll adjust lighting, colors, and maybe remove small imperfections.

  • Delivery format: How will you get the photos? Usually, it's high-resolution digital files.

  • Usage rights: Can you use the photos for your website, social media, etc.?

Some photographers might also offer staging advice or help arrange furniture for the best shots, but this is often an add-on service.

Maximizing Your Photography Budget

Even if you're on a tight budget, you can still get great photos. Here are a few tips:

  • Timing is everything: Schedule your shoot when the property is perfectly staged and clean. Natural light is your friend, so aim for a sunny day if possible.

  • Declutter like crazy: Before the photographer arrives, make sure every surface is clear and the space looks as open and inviting as possible.

  • Communicate clearly: Tell the photographer what your goals are. Are you trying to attract families, couples, or business travelers? This can help them focus on the best features.

  • Consider a package deal: If you're also using a staging service, see if they partner with photographers or offer combined packages. Sometimes you can get a better deal that way.

Investing in professional photography isn't just about pretty pictures; it's about making your property look its absolute best to attract more bookings and potentially charge higher rates. It's a direct investment in your Airbnb's success.

Calculating the Total Investment

So, you've looked into staging and photography separately, and now it's time to figure out the big picture. How much are we actually talking about when it comes to getting your Airbnb ready to shine? It's not just a simple number; it really depends on what you need and what you're aiming for with your property.

Estimating Costs for Different Property Sizes

Think about your place. Is it a cozy studio or a sprawling family home? That's the first big factor. A small apartment will naturally cost less to furnish and photograph than a multi-bedroom house.

Here's a rough idea of what full setups might look like, not including photography:

  • 1 Bedroom: $12,000 - $15,000+

  • 2 Bedrooms: $15,000 - $20,000+

  • 3 Bedrooms: $18,000 - $24,000+

  • 4 Bedrooms: $25,000 - $30,000+

  • 5 Bedrooms: $30,000 - $38,000+

Remember, these are just starting points. The style, the specific items you choose, and even the layout of your place can push these numbers up or down. Photography costs are usually separate, often ranging from a few hundred to over a thousand dollars depending on the size of the property and the photographer's package.

The Role of Turnkey Services

This is where things get simpler. Turnkey services are designed to handle pretty much everything for you. They often bundle design, furniture sourcing, delivery, and setup into one package. This can be a huge time-saver and stress-reducer.

  • What they typically include:Custom design plans based on your goals and target guests.Sourcing furniture and decor from various suppliers.Delivery and assembly of all items.Staging the property to look its best.Sometimes, even stocking basic essentials like linens and kitchenware.

These services usually have a base fee, plus the cost of the furniture and decor. For example, a "Standard Setup" might start at $995 plus furniture costs, while a "Premium Setup" could be $4,500 plus furniture. The furniture itself is where the bulk of the cost usually lies, and it can vary wildly based on quality and quantity.

When you're looking at turnkey services, it's important to understand exactly what's included in their setup fee versus the cost of the actual items. Some companies might have lower setup fees but higher furniture markups, while others are more transparent with a clear breakdown.

Return on Investment Considerations

Okay, so it costs money upfront. But what's the payoff? The idea is that a well-staged and professionally photographed Airbnb will attract more bookings, allow you to charge higher nightly rates, and get better reviews. All of this should lead to more income over time.

  • Think about:Increased Bookings: A more appealing listing gets more clicks.Higher Daily Rates: A well-designed space justifies a premium price.Better Reviews: Happy guests leave positive feedback, which attracts more guests.Reduced Vacancy: A desirable property stays booked more often.

While it's hard to put an exact number on the ROI before you start, many hosts find that the investment in staging and photography pays for itself within a year or two through increased revenue. It's about making your property stand out in a crowded market.

Financing and Payment Options

Setting up your Airbnb property can be a significant upfront investment, but thankfully, there are ways to manage the costs. Understanding your financing and payment options can make the process much smoother and help you get your property ready for guests without breaking the bank. Spreading out the costs can significantly improve your cash flow.

Exploring Financing Solutions

Many staging and photography companies recognize that a large, one-time payment isn't always feasible. That's why several offer financing options to help you manage the investment. These can range from simple payment plans directly with the provider to partnerships with third-party lenders.

  • Provider Financing: Some companies, like Bee Setups, offer in-house financing or work with specific lenders. This often involves a straightforward application process, and approval can sometimes happen within a few business days. This is a great way to keep everything with one vendor.

  • Third-Party Lenders: You can also explore options like business loans, lines of credit, or even personal loans from banks or credit unions. This might give you more flexibility in terms of repayment amounts and interest rates, but it requires a separate application process.

  • Creative Acquisition Strategies: For those looking to acquire properties with minimal upfront capital, exploring creative financing methods can be a game-changer. Strategies like co-hosting arrangements or utilizing DSCR loans can reduce the initial financial burden.

Payment Schedules and Terms

When you engage with a staging or photography service, pay close attention to their payment structure. Most will require an initial deposit to secure services and begin the design process. The remaining balance is typically due upon completion or before the final delivery and installation.

Here's a general idea of what you might expect:

  • Deposit: Usually 25-50% of the total project cost, paid upon signing the agreement.

  • Milestone Payments: Some larger projects might have payments due at specific stages, like after the design approval or before furniture ordering.

  • Final Payment: The remaining balance is typically due once the staging is complete and before the photographer arrives, or upon final walkthrough.

It's always best to get a clear, written agreement detailing all payment dates, amounts, and what services are included for each payment. This avoids any confusion down the line.

Budgeting for Your Airbnb Setup

Creating a realistic budget is key. Consider not just the staging and photography, but also any potential hidden costs. Turnkey services often bundle many of these, but it's good to be aware.

  • Staging Packages: These vary widely, from basic furnishing for studios to comprehensive setups for larger homes. Prices can range from under $1,000 for a setup fee plus furniture, up to several thousand dollars for premium packages, not including the furniture itself.

  • Furniture & Decor Costs: This is often the largest part of the expense. A 1-bedroom setup might range from $12,000 to $15,000+, while a 4-bedroom could be $25,000 to $30,000+.

  • Photography Fees: Professional photography can cost anywhere from $200 to $600 or more, depending on the number of photos and the photographer's experience.

  • Contingency: Always set aside an extra 10-15% for unexpected expenses or last-minute additions.

Planning your budget involves looking at the total cost of setting up your property. This includes not just the furniture and decor, but also the design fees, delivery, installation, and professional photography. Understanding these components helps in securing the right financing and avoiding budget overruns. It's about making a smart investment that pays off through increased bookings and higher nightly rates.

By carefully considering these financing and payment aspects, you can approach your Airbnb setup with confidence, knowing you have a plan to manage the costs effectively.

Choosing the Right Staging and Photography Partner

So, you've decided to invest in staging and professional photography for your Airbnb. That's a smart move, but picking the right team to do the job is super important. It's not just about pretty pictures; it's about making sure your property looks its best and attracts the right guests, which ultimately impacts your bottom line. Think of it as hiring the right crew for a construction project – you want skilled people who know what they're doing.

What to Look for in a Staging Company

When you're looking for a staging company, you want someone who gets the short-term rental game. They should understand that staging for Airbnb is different from staging a home for sale. It needs to be durable, appealing to a wide range of travelers, and photograph well. Here’s a checklist of things to consider:

  • Experience with Short-Term Rentals: Have they staged other Airbnbs or vacation rentals before? Ask for examples of their work in similar properties.

  • Turnkey Services: Do they handle everything from design and sourcing to delivery and setup? A true turnkey service means less work for you. Companies like Bee Setups offer these comprehensive packages.

  • Design Approach: Do they have a portfolio that matches your desired aesthetic? Look for designers who use data-backed approaches to create spaces that boost bookings and nightly rates.

  • Budget Alignment: Can they work within your budget? Get a clear understanding of their pricing structure, including setup fees and the cost of furniture.

  • Communication: Are they responsive and easy to communicate with? You'll be working closely with them, so a good working relationship is key.

Evaluating Photographer Portfolios

For photography, you need someone who knows how to capture a space's best features. A good Airbnb photo can make or break a booking. Here’s what to look for when you’re checking out a photographer’s work:

  • Lighting: Are the photos bright and well-lit? Natural light is usually best, but professional lighting can make a huge difference, especially in spaces with less natural light.

  • Angles and Composition: Do they show the space from flattering angles? Good photographers know how to make rooms look spacious and inviting.

  • Detail Shots: Do they capture important details like the kitchen setup, bathroom amenities, or unique decor? These small touches matter to potential guests.

  • Consistency: If they have a portfolio of multiple properties, is the quality consistent across all of them?

  • Understanding of Airbnb Listings: Do their photos look like they belong on an Airbnb listing? They should be eye-catching and informative.

The Importance of a Proven Track Record

Ultimately, you want to partner with professionals who have a history of success. A proven track record means they’ve done this before and know what works. This can save you a lot of headaches and potential financial losses. Look for companies that have testimonials or case studies from satisfied clients, especially those who have seen a positive impact on their bookings and revenue. It’s also helpful to see if they have experience with finding and analyzing short-term rental properties to understand the broader investment picture.

Choosing the right staging and photography partners isn't just about aesthetics; it's a strategic investment in your property's success. A well-staged and beautifully photographed listing can significantly increase bookings, justify higher nightly rates, and lead to better guest reviews, all contributing to a stronger return on your investment. Don't rush this decision – take the time to find professionals who align with your vision and business goals.>

Picking the right team to stage and photograph your rental is super important. You want someone who knows how to make your place look its best for potential renters. A good partner can help your property stand out and attract more bookings. Ready to make your Airbnb shine? Visit our website today to learn how we can help!

Wrapping Up: Investing in Your Airbnb's Look

So, when you're thinking about the cost of staging for your Airbnb, remember it's not just about pretty pictures. It's about making your place look its best to attract more guests and get better bookings. While the upfront cost might seem like a lot, think of it as an investment that pays off. Companies like Bee Setups can handle the whole process, from design to putting the furniture in place, often getting your property ready faster. This can mean more money in your pocket sooner. Ultimately, a well-staged property can lead to higher nightly rates and happier guests, making the initial expense totally worth it in the long run. Ready to make your listing shine?

Frequently Asked Questions

How much does it generally cost to stage and photograph an Airbnb?

The cost can vary a lot! For staging, you might spend anywhere from $995 plus the cost of furniture for basic setups to much more for premium or luxury packages. Photography costs also change depending on the photographer, but you're looking at a few hundred dollars for a good set of photos. Think of it as an investment to make your place look amazing and attract more guests.

What makes staging and photography prices different?

Several things affect the price. For staging, it depends on the size of your place, how fancy you want the furniture and decor to be, and if you choose a basic or a more detailed package. For photography, factors include the photographer's experience, how many photos you need, and if they offer extra services like drone shots or virtual tours. The more you want, the more it usually costs.

Is professional staging really worth the money for an Airbnb?

Yes, it often is! A well-staged place looks much more inviting and can help your listing stand out online. This can lead to more bookings, higher nightly rates, and better reviews from guests. It's like dressing up your property to make the best first impression, which can pay off in the long run.

When should I definitely hire a professional photographer for my Airbnb?

You should hire a pro photographer when you first list your property, or if you're thinking of refreshing your listing. Great photos are super important because most guests decide if they like a place based on the pictures. If your current photos aren't showing off your space well, it's time for an upgrade.

Can I get financing to help pay for staging and photography?

Yes, many companies offer financing options. This lets you spread out the cost over time with monthly payments instead of paying a big amount all at once. It can make it easier to afford a professional setup and photography, especially if you're just starting out or have a tight budget.

How do I pick the best staging and photography company?

Look for companies with a good history and examples of their work that you like. Check out their past projects and see if they have happy clients. A good partner will understand your goals, offer clear pricing, and have a process that makes sense for you. Reading reviews can also help you make a smart choice.

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